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September 9, 2015
Wholesalecrafts.com, Inc. Announces VISTA Show Contractor, Free Unlimited Drayage, Expanded Floor Plan and Renewed Collaboration with ACC to Co-Sponsor Free Shuttle for ACRE Philadelphia 2016
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June 10, 2015
Wholesalecrafts.com Announces 52% Increase in Buyer Attendance at ACRE Las Vegas; 2016 Show Dates
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Solmate Socks
Marianne Wakerlin, South Stafford,  VT

"I’ve always viewed a healthy mix of advertising as integral to our success, especially during the s...
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3-WAY MARKETING
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In just 3 easy steps, you can start building your wholesale business. Here's how...


  WEB

ONLINE MARKETPLACE

CONNECT with quality buyers, gain new wholesale accounts, and have more time in your studio with Wholesalecrafts.com™’s ONLINE MARKETPLACE.

Our comprehensive, template-based web page system was designed to meet the needs of today’s wholesale artists, with retailers registering for FREE to search the site and shop online 24/7. When a retailer is interested in your work they may contact you directly via phone or email, submit an information request through the site, or place an order online using our secure shopping cart. All orders and information requests will be emailed to you directly, along with a profile of the retailer, and you are responsible for confirming the order, collecting and processing payment, and shipping the order out. The best part? NO COMMISSIONS EVER CHARGED!

EVERY ARTIST WEB PAGE INCLUDES:

  • PRODUCT IMAGES - upload up to 280 product images at NO ADDITIONAL CHARGE!
  • SHOPPING CART - accept orders and secure credit card payments online.
  • WEB LINK - add a link to your own personal web site.
  • HIT COUNTER - track how many new buyers, total buyers, and personal web links hits are made through your page.
  • ARTIST PROFILE - include your Product Description, Artist Statement, Terms & Shipping Policy, etc. and create your own custom headings.
  • DOWNLOAD CENTER - upload up to 2 downloadable PDF files such as your catalog or price list.
  • CUSTOM UPLOADS - customize your web page with top and bottom banner images, logos, headshots, videos, and more.
  • CUSTOM HTML - add your own HTML codes and social media links on applicable profile items.
  • SHOW SCHEDULE - list your wholesale shows and booth #s for inclusion in our online Show Planner.
  • SELF-ADMINISTRATION - set up, manage, and update your web page online with our easy-to-use system.
  • SECURITY - www.Wholesalecrafts.com is a PASSWORD SECURE wholesale web site, accessed only by pre-screened, qualified retailers.
  • VISITOR PASSWORD - set up a Visitor Password for guests to view JUST your web page at www.Wholesalecrafts.com/visitor
  • CUSTOMER SUPPORT - available by phone or email 9am-5pm EST M-F, and online through our HELP/FAQs Knowledge Base, educational Webinars, and Discussion Board forums.

ART-KIOSK

Each Wholesalecrafts.com™ artist web page also includes a link to our newest feature, ART-KIOSK, where retailers can share a slideshow of the items on your web page with their customers WITHOUT your wholesale prices displaying. And, it's PERFECT for use with your portable devices such as laptops, tablets, and smartphones!

It's EASY to start marketing with Wholesalecrafts.com™!

  PRINT

BUYER'S GUIDE

FOUR TIMES ANNUALLY, Wholesalecrafts.com™ produces a professional, full-color printed BUYER’S GUIDE catalog featuring hundreds of juried wholesale artists. Each issue is direct-mailed to the best mailing list in the industry — our own nurtured mailing list of craft retailers, with over 30,000 copies distributed each time. Because the Buyer’s Guide is a printed catalog, it enables retailers to quickly find artists online at Wholesalecrafts.com™, and plan for in-person artist visits at ACRE™ and other major wholesale shows. For MAXIMUM RESULTS, Wholesalecrafts.com™ encourages artists to participate in as many editions as possible by offering incentive pricing for first-time ads and consecutive renewal ads.

DEADLINES

ISSUE
EARLY BIRD DEADLINE
(SAVE $25)
FINAL DEADLINE
MAIL DATE
WINTER
OCTOBER 2
OCTOBER 30
DECEMBER 12
SPRING
JANUARY 22
FEBRUARY 26
APRIL 11
SUMMER
APRIL 1
MAY 6
JUNE 19
FALL
JULY 8
AUGUST 5
SEPTEMBER 17

 

VERTICAL MARKETING GUIDE

NEW! Do you want to reach JUST jewelry stores? Garden shops? Interior designers? Wholesalecrafts.com™ artist members can now advertise directly to a TARGETED MARKET of NEW RETAILERS that may or may not be familiar with Wholesalecrafts.com™ with our annual Vertical Marketing Guides! These 6"x10.5" booklets mail in PRINT to at least 15,000 retailers each time, and are also posted online year-round as a DIGITAL FLIP BOOK. Each issue corresponds with a Buyer's Guide, offering deeply discounted ad rates to participating artists.

DEADLINES

ISSUE (CORRESPONDING BUYER'S GUIDE)
MAILING LIST INCLUDES:
FINAL DEADLINE
MAIL DATE

GARDEN & OUTDOOR ART GUIDE
(WINTER)

Garden Shops, Outdoor Furniture & Lawn Accessory Retailers, Florists
OCTOBER 30
JANUARY 1
JEWELRY & WEARABLE ART GUIDE - WEST
(SPRING)
Mainly WEST coast Jewelry Stores, Accessory Shops, Boutique Retailers
FEBRUARY 26
APRIL 1
HOME DÉCOR GUIDE
(SUMMER)
Furniture, Lighting, Framing, Home Decor, Interior Design Companies
MAY 6
JULY 1
JEWELRY & WEARABLE ART GUIDE - EAST
(FALL)
Mainly EAST coast Jewelry Stores, Accessory Shops, Boutique Retailers
AUGUST 5
OCTOBER 1

 

CO-OP ADVERTISING

By negotiating agency and frequency discounts to get the best ad rates possible, Wholesalecrafts.com™ is able to offer our artist members full-color ads in major trade publications at a FRACTION of the normal cost! Sometimes, we also offer special co-op advertising opportunities geared toward a specific media group or artists participating at ACRE™, where we will supplement a portion of the overall ad cost, making our artists’ costs even lower. CO-OP ADVERTISING opportunities vary depending on availability and time of year, so it is best to apply early. SPACE IS LIMITED, and applications are accepted on a first-come, first-serve basis, with first priority (and a $20 discount) given to artists participating in the same season’s Buyer’s Guide.

  TRADE SHOWS

AMERICAN CRAFT RETAILERS EXPO™

Wholesalecrafts.com™ produces the AMERICAN CRAFT RETAILERS EXPO™ (ACRE™) shows, held annually in Philadelphia, PA and Las Vegas, NV. The ACRE™ trade shows are juried wholesale shows featuring quality handmade crafts by American and Canadian wholesale artists only. No reps or importers permitted.

Each year, thousands of retailers look to the ACRE™ shows to find the freshest new talent, and we proudly provide this through our EMERGING ARTIST program. ACRE™ encourages artists who are new to wholesale to apply and participate at ACRE™ by offering discounted Emerging Artist booth packages that include one-on-one mentoring with the ACRE™ staff and pre-show email blast marketing. Truly, there is no better place for Emerging Artists to make their wholesale debut!

ACRE™ only requires a $150 DEPOSIT for any ACRE™ show, with an easy 4 equal monthly payments option available. Educational resources such as online Webinars, pre-show contact, and customer service support are also included. Whether you are a seasoned wholesale artist or first-time exhibitor, ACRE™ is there for you every step of the way!

EVERY ACRE™ BOOTH PACKAGE INCLUDES:

  • A comprehensive decorating package featuring CARPET, 500W ELECTRICAL, PIPE and DRAPE, CROSSBAR, TALL CHAIR and more.
  • UNLIMITED DRAYAGE for easier budgeting.
  • FREE WiFi INTERNET ACCESS at the show.
  • ONLINE LISTING with preview image at www.ACREPhiladelphia.com and/or www.ACRELasVegas.com.
  • ACRE™ SHOW DIRECTORY LISTING with Company Name, Artist Name, City, State, Telephone and Booth #.
  • FREE MARKETING MATERIALS to use to promote your presence at ACRE™. We provide downloadable labels, table tents, web and print graphics files at no cost.
  • FREE 12 MONTHS of Wholesalecrafts.com™ web service (a $468 value!)*

*If you do multiple ACRE™ shows in the same calendar year, you will only receive one FREE year of Wholesalecrafts.com™ web service, but an additional $200 discount will apply to your later show(s) booth fee.

For more information on our ACRE™ trade shows, visit www.ACREPhiladelphia.com and www.ACRELasVegas.com.

 

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